![Brand Board](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/a8f45b04-fd95-46b9-aefe-e0bca6f52fa3_rw_1920.jpg?h=dcdb4c1241bbebfbf59e4ac320b8d0f7)
Brand Board
![Logo](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/e091a20f-c1c6-41c1-b45d-683f506e22a5_rw_600.jpg?h=8314914f2f30ed88717b00ce99250478)
Logo
![Stationery Suite](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/526f3b54-8192-4a17-97a1-996ada0dc0e9_rw_1920.jpg?h=d522698fce543a0734625a4d4619fcc9)
Stationery Suite
![Annual Report](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/0dc61af6-9837-4768-88ce-20f8e5a09e44_rw_1920.jpg?h=ecfdecb20ead8e5a81bfb14319ad601c)
Annual Report
![Outdoor Advertising](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/def98c37-1b61-41a1-8014-0f986e50c79b_rw_1920.jpg?h=416fd57f893024a970b38b75950568df)
Outdoor Advertising
![Tote](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/3770188a-e7b4-4c29-979c-9bce024c646e_rw_1920.jpg?h=b60a8a69f2812ba19443a4586f73565f)
Tote
![T-Shirt with Logo](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/76f8ce23-75c9-4837-ba08-e967d05a7f53_rw_1200.jpg?h=ae1c823c6ead14a96402568efce581ee)
T-Shirt with Logo
![Sweatshirt with Logo](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/6d1864f4-3955-409b-85d8-949dbaafaa3a_rw_3840.jpg?h=b35c481f2da67fbcf8d01ae5972c256e)
Sweatshirt with Logo
![Water Bottles](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/a2388a04-2734-47b1-8ae8-94eee40c5459_rw_1920.jpg?h=a88ea428c90ff4311479bf423071b807)
Water Bottles
The above images were a refining of a project from my Graphic Design class with Eric Tomlinson in 2018. The project was to re-design a brand from a local non-profit, and I randomly drew GSAFE whose mission to to serve LGBTQ+ youth in our schools.
Below you can see the assets I submitted in 2018. You can see the logo and the tote bag remained the same from 2018 to now. The logo contains the = sign from which the pattern was made. I received positive feedback from instructors and classmates on the pattern, so I decided to carry it through the rebranding more where weaker elements had been.
Below you can see the assets I submitted in 2018. You can see the logo and the tote bag remained the same from 2018 to now. The logo contains the = sign from which the pattern was made. I received positive feedback from instructors and classmates on the pattern, so I decided to carry it through the rebranding more where weaker elements had been.
![2018 Brand Board](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/d5d5e031-1191-40de-a2c0-4e826b8de0fd_rw_1920.jpg?h=0dd3121bc0c54fe52702267c1fa19411)
2018 Brand Board
![Logo](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/bb55c594-b691-4f02-9688-4d7555f949c5_rw_600.jpg?h=1b5657ecbcec375a1cea120c68713736)
Logo
![2018 Stationery Suite](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/5539bd5b-96f0-4d3e-bf75-d4f7b35358d7_rw_1920.jpg?h=f3624eb236fa0e7a6ee8ebe2c08b2e0f)
2018 Stationery Suite
![Business Card front & back](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/c3acd39d-27b6-4d6c-9c5f-40323e3feed6_rw_1920.jpg?h=ad40b960fc7b220d3f5778a5bf2608a9)
Business Card front & back
![Annual Report](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/0d665aa7-79ea-487c-a2f9-937bd182760d_rw_1920.jpg?h=b19d4cd790e051725d45a5e3fb8ac096)
Annual Report
![2018 Outdoor Advertising](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/2f9d2dcd-44f8-4467-adce-5e9c8f17c9fc_rw_1920.jpg?h=877590df882563a399a4ebf0993920fc)
2018 Outdoor Advertising
![Tote](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/e008d1bf-b035-4bbb-9b12-7a39771b82d6_rw_1920.jpg?h=aaada8b36384309b9d1dd282d9ec738b)
Tote
![2018 T-Shirt](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/c154f8cc-eb6b-4bad-b760-6e1a4d4c520b_rw_1200.jpg?h=d5f14ecd86bbf98cd06b72d41570c8dc)
2018 T-Shirt
As you can see the 2018 version of the re-brand was quite a bit darker. The initial concept was that the logo would look spray painted on to surfaces like concrete and that is why gray is a frequent color choice. Yellow was chosen as a "safety" color as was black like a combination you might see on caution tape. Below you can see the beginning stages of this project with the development of the logo and initial sketches.
![](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/b865a79f-c6ea-4454-9fd3-6466fe328e5f_rw_1920.png?h=3ef20f49ed74fdb5c55b409a607abb95)
![](https://cdn.myportfolio.com/baa05100-9cdf-4997-8075-a32baae067db/1d1cdf8e-f7bc-4e4b-b8d1-15fb10234c54_rw_1920.jpg?h=3bb7b82ea53cf7aab8a0e30be08230e2)